Jennifer Leigh Shapiro

Real Estate Storyteller

United States

PR Veteran and FSU alumnus, Jennifer Shapiro has directed media relations and strategic branding campaigns for builders, developers, architects and cities from coast to coast for over 15 years. Her storytelling roots began in journalism as a live radio news anchor and reporter. Jennifer is a passionate writer and media pitcher for all destinations ranging from affordable housing to luxury hotels and residences as she believes all deserve their vision and sense of place to be told and shared.

Jennifer Leigh Shapiro

Real Estate Storyteller

United States

Panama welcomes exciting new hotels and attractions
Panama’s capital, Panama City, is a metropolis on the move. So it’s no surprise that an array of new hotels are rising in the city center, to better serve the needs of a decidedly international clientele. Here’s a quick guide to what you shouldn’t miss. Also a must-see is the legendary Panama Canal, which will be expanded by 2014; the Miraflores visitor center—which is also slated for expansion—is the best place to view the locks.
Orbitz
On The Rise Once Again
With the concrete starting to pour, Hallandale Beach’s redevelopment is well under way
The Miami Herald
Monday Morning Ahhhh: Eden Roc at Cap Cana, Dominican Republic
The Eden Roc is one of the most high-tech -- and luxurious -- properties in the Dominican Republic, and is located in the upscale gated Cap Cana community, which boasts a Jack Nicklaus-designed golf course, marina, and beach club. The 34 colorful suites (11 are open so far) are clustered around a small, man-made lagoon and feature elegant decor (picture four-poster beds, intricate floor tiling, and spacious bathrooms).
Oyster.com
'Smart Growth' Taking Hold in U.S. Cities, Study Says
Select a Financial Tool
The New York Times
The big picture: San Diego and megaregions
One study describes the region as home to more than 20 million, generating a gross domestic product exceeding $1 trillion and growing ever larger and richer. It’s one of 11 megaregions, as mapped by the Committee for America 2050, a coalition of planners and policymakers backed by the Lincoln Institute of Land Planning, Rockefeller Foundation and other public and private organizations.
San Diego Union Tribune
Small City, Big Plan
Self authored article for Urban Land on Hallandale Beach's growth as a city and attracting top developers like Jorge Perez, The Related Group
Urban Land
Untapped niche Center City is shy on long-term, high-end rentals. Carl Dranoff hopes his project will fill the bill.
It was a brilliantly sunny Friday in late September, and developer Carl Dranoff was doing what he does best: Park himself in the middle of a construction site - hard hat tightly fitted to his head, surrounded by 170 men and women representing nearly every building trade - to oversee every detail of his latest project.
The Philadelphia Inquirer
Future cities more urban, less suburban
Like many business people, Donald Monti sees opportunity in the flurry of foreclosures across the nation -- but he's no suburban real estate speculator. a Plainview, NY, developer -- has seen the future and it looks more like a city than a suburb. He will be joined by Christopher Leinberger of The Brooking Institution.
AOL.com
Interview: Andres Duany on Smart Growth
There’s no shortage of elected officials betting their legacies on smart growth. Cities are increasingly embracing it as a way to curb sprawl, reduce greenhouse emissions, and build healthier communities. But the big question most have failed to address is how to turn the grand vision into a reality that has both momentum and traction.
Builder
The home of the future: smaller, simpler, more affordable
Marianne Cusato was busy designing cottages for people displaced by Hurricane Katrina when requests started pouring in from developers, builders and homeowners across the country begging her to create a similarly compact dwelling for them. "I was very focused on disaster housing and the small-house movement came to me," Cusato told WalletPop.
AOL.com
Q&A with Catherine L. Ross on Megaregions
The director of Georgia Institute of Technology’s Center for Quality Growth and Regional Development and an adviser to the Obama administration’s White House Office of Urban Affairs discusses the implications of megaregions for future development and how best to develop to compete globally. Catherine L.
Urban Land
New Renderings Galore Of Bjarke Ingels' Grove At Grand Bay
It's raining renderings of Grove At Grand Bay, that two towered project in Coconut Grove by crazy cat architect Bjarke Ingels (and his firm BIG, of course) who was in town late last week for a press conference about the project. Look at the materials, the sculptural qualities of the twisting columns, and the way the parking garage is totally invisible.
Curbed Miami
Fed raises target rate by quarter of a percent
The Federal Reserve's Open Market Committee today reversed its course of slashing its target for the federal funds rate and instead raised the target by a 25 basis points to 1.25 percent. The widely anticipated move drew little outward worry from the real estate community, despite talk of a housing bubble.
Inman News
Smart Buildings: Street Smarts
How new strides in automation are revolutionizing operations. The term “smart building” has been part of the real estate industry’s vocabulary for years, but today, the definition depends on who you’re talking to. “A smart building is different things to different people. Everybody has their own views typically derived from their own agenda,” noted John Nicholls, executive vice president at Delta Controls.
Commercial Property Executive
Expanding the plan
Three multifamily developments are underway in Denver’s largest planned communities, Lowry and Stapleton. They’ll add 183 living units that are priced between $250 and $300 per square foot. They range in price from $223,900 to $800,000, and the varied designs include one-level condominiums and multilevel live/work units.
The Denver Post
Project targets entry home buyers
Oakwood Homes, the developer of Green Valley Ranch is working on another project for entry-level buyers in Johnstown. Oakwood Homes is developing Thompson River Ranch east of Interstate 25 about a half-mile north of Colorado 402. The project is a 680-acre master- planned community that will include a school, park, recreational center, Frisbee golf course and trails along a river.
The Denver Post

About

Jennifer Leigh Shapiro

Writing

Media Relations

Strategic Planning

Copywriting

Event Planning

Media/Book Tours

Project Management

Business Development

Public Speaking

Real Estate

Land Use/ Development

Travel

Brand Development

Account Management

New Home Sales

Fractional Ownership

A graduate of Florida State, PR Veteran
Jennifer Shapiro has directed media relations and strategic branding campaigns for builders, developers, architects and cities from coast to coast for 15 years. Jennifer’s roots in storytelling began as a journalist at her alma mater, Florida State University, where she was a live radio news anchor, reporter and assignment editor for WVFS, The Voice of Florida State. She began her PR career in London with Arnold Worldwide working with clients including Brown Brothers Harriman and Mercedes Benz, but soon after became immersed in helping cities and developers tell their stories of downtown revitalization and new urbanism. Jennifer is a passionate writer and media pitcher for all destinations ranging from affordable housing to luxury hotels and residences as she believes all deserve their vision and sense of place to be told and shared. She holds a BA in English Literature (including minors in Creative Writing, Communications and Hospitality Management). She is licensed and has a record of being a top producer in both real estate sales and fractional ownership.